Cape Town Tourism is bringing tourism information and booking services to where residents and visitors come to play.
Following the decision to close the Muizenberg Tourism Information Office at the Pavilion at the end of February 2015, The Muizenberg Improvement District has successfully partnered with Cape Town Tourism to bring mobile tourism information and booking services right to Muizenberg’s popular swimming and surfing beach.
Look out for the Tourism Information Team who operate out of a mobile van affectionately known as Thando (the Xhosa word for love). This initiative is a response to the global tourism trends of visitor’s increased mobile connectivity and the need for Cape Town Tourism to meet visitors where they are.
The mobile unit offers free WI-FI and tourism staff are equipped with an iPad to provide information and make real-time bookings for a range of tourism and lifestyle experiences. These include bookings for Computicket and South African National Parks.
The old tourism information office, which was housed in the Pavilion building, had a low tourism footprint. The mobile unit will visit Muizenberg often where it will be stationed next to Surfer’s Corner, a popular point of interest where foot traffic is highest.
Says the City’s Mayoral Committee Member for Tourism, Events and Economic Development, Councillor Garreth Bloor:
Cape Town is famous for doing things differently in an inclusive and forward-thinking approach. With these new mobile initiatives developed by Cape Town Tourism, the city positions itself as not only being world-class but also able to deliver excellent and convenient customer service to both locals and visitors.”
Issued by Lesley Schroeder, Stakeholder Engagement Director, MID
About MID:
The Muizenberg Improvement District [MID] is a geographic area where property owners have contracted to pay a levy to facilitate a joint effort by the City of Cape Town and the local community to ensure more effective management of public areas and promote economic growth and sustainable development.
The MID supplements normal municipal services provided by the City, using its funds to deal with crime and grime, enhance the environment and address social issues like vagrancy and finding workable solutions for the homeless. The Muizenberg Improvement District is a legal entity established under the City’s Special Rating Areas by-law and also governed by the South African Companies Act 2008. Website: https://www.mid.org.za
Enquiries:
Chevone Petersen manager@mid.org.za Tel: 021 788 1196 Cell: 082 463 1525